For decades, the telephone has been the real estate agent’s tool of the trade. But a new wave of younger homebuyers is changing the way agents use those phones. Millennials, those born between 1980 and the late '90s don’t want to talk. They want texts.
“We’re on our phones all the time, and this generation does not like to pick up the phone,” says Player Murray, managing broker at Berkshire Hathaway HomeServices York Simpson Underwood Realty in Raleigh, North Carolina. “They don’t want to bother with a conversation if it can be texted.”
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