Mortgage And Real Estate News

Sunday, January 11, 2015

Marketing to millennials requires empathy

The average age of a Realtor is currently 57, and members of the millennial generation are between 18 and 34 years old. Working with these people (and they are people, not kids) requires understanding and interacting in ways you might not understand.

My advice to you is to spend some time with a millennial so you get beyond the hype and into their heads.


Reuters: Business News

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