Sunday, August 9, 2015

Want to catch a Millennial homebuyer? Make ‘em laugh

If the only visitor to an open house is the cat from next door, then the real estate agent needs a new social media and marketing approach.

That was part of the advice Millennial real estate agent Wes Pinkston of Los Angeles gave to thousands of real estate executives, agents and entrepreneurs last week at Inman Connect in San Francisco. His comment drew laughs ... and nodding heads.

Read more... http://www.azcentral.com/story/money/real-estate/catherine-reagor/2015/08/07/humor-appeals-millennial-homebuyers/31266785/

Reuters: Financial Services and Real Estate

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